Grateful Project: AI Social Platform For Gratitude

A new social platform which allows users to share what they are grateful for each day, connect with others, and earn rewards. The platform also incorporates OpenAI GPT technology for generating posts and imagery. The vision for the project is to create a space where people can come together, express gratitude, and uplift each other.

Behind The Scenes: My Process

One of the most important things in life is being grateful for what you have. After a battle with cancer, Cory Boatright, the owner of The Grateful Project approached me to build a new social platform. The platform would allow users to post about things they’re grateful for each day, socialize with each other, and at the same time get rewarded for it. In addition, the platform would encompass AI to allow users to generate posts and imagery. Cory Boatright’s vision for The Grateful Project was truly inspiring. He wanted to create a space where people could come together, share their gratitude, and uplift each other. As I delved deeper into the project, I realized its potential to make a profound impact on individuals’ lives. This is a behind the scenes look into how I designed, built, and launched it.

Steps Within My Process:

UX Research + UX Design
UI Design + Prototyping
Branding + Full Stack Development

With cancer having touched Cory’s life (and mine with those loss of my father) personally, he and I both understood the immense power of gratitude in overcoming challenges and finding joy amidst adversity. He believed that by fostering a community centered around gratefulness, we could create a ripple effect of positivity and improve mental well-being.

To bring his vision to life, I began my process by researching currently released platforms such as I Am and other apps which help you in part to realize how grateful you are for your life. I built user personas around different types of people who might benefit from the app and platform itself, such as busy professionals, students, and individuals dealing with mental health or cancer-related issues. This allowed me to deeply understand and empathize with their needs, pain points, and motivations.

Next, I conducted interviews and surveys to gather feedback from potential users. Their insights were invaluable in shaping the features and functionality of the platform. It became clear that simplicity, customization, and a seamless user experience were key factors for success. Using the gathered data, I created wireframes and then high-fidelity mockups which I turned into prototypes to visualize the app’s structure and flow. I iterated on these designs based on feedback from both users and stakeholders. The goal was to ensure that the app was intuitive, visually appealing, and aligned with the brand’s overall aesthetic.

Once the designs were finalized, I moved onto the development phase. I worked closely with Cory during this entire process, ensuring that it was compatible with different operating systems and devices – namely iOS, Android, and the web. Regular meetings and constant communication helped to address any challenges and ensure a smooth development process. And when it came to integrating AI, we chose OpenAI’s GPT 3.5 and 4 languages models to allow sleek generation of posts and images for users. Throughout the development phase, I conducted thorough testing to identify and fix any bugs or usability issues. Feedback from beta testers was crucial in fine-tuning the app and making it ready for public release.

Simultaneously, I collaborated with Cory to create a comprehensive strategy for launching the app. We identified target audiences, created engaging promotional materials, and leveraged social media and influencer partnerships to generate a plan which would garner buzz and drive downloads. Finally, the app was ready for release and launched across iOS and the web with an Android version coming soon. To ensure continuous improvement, I monitored early user feedback and analytics closely. This allowed me to identify areas for enhancement and prioritize future updates. Regular updates, new features, and a responsive customer support system ensured that users remained engaged and loyal to the app. Now with a new version recently released, it’s only a matter of time before The Grateful Project gains enough steam to become a worldwide success.

The Results